Digital Marketing Manager

General informationDuration: 6 monthsCommitment: Full-timeDescription: Digital Marketing Internship 

Internship Terms:

• Duration: 6 months unpaid Internship
• Working hours: part-time 5 days a week with free time to experience Milan
• Start date: looking for middle of January start
• Candidate must be progressing into their 4th or 5th year of studies
• Candidate must be eligible to work in Milan and must also be available for a Skype interview

Tasks:

• Define in team our marketing strategy for a new brand across all channels and translate our overall company goals into marketing goals and KPIs
• Work in team at the implementation of a new website with attention to contents, pictures, texts ect.
• Drive digital marketing positioning (localization of Website, SEO, digital campaigns)
• Increase Brand Awareness
• Commercial video contents
• Execute online and offline marketing campaigns
• Produce high-quality content for our customers such as whitepaper, case studies, blog, videos
• Work at the editing of the new catalogue with pictures directly taken in the company in south Italy where you will need to join the team for 10 days (expenses covered)
• Develop marketing plan including recommended tactics
• Measure and increase performance of all of the activities and campaigns and assess them against goals (ROI and KPIs) and adjust strategy and activities based on that
• Understand our customers- who are they, what problem do they have. Design and build tailored marketing campaigns to reach them

Your profile:

• Knowledge about strategic marketing paired with execution skills
• Photographer and editing skills
• Websites maker (SEO)
• Social network manager
• Video editor
• Basic experience in setting up, managing and continuously improving performance-orientated marketing strategies in a digital business
• Ability to grow a qualified lead pool and to target the right prospects
• Able to work in a fast paced environment and able to adapt to change
• Knowledge about how to run successful Marketing campaigns and building a brand from scratch
• Growth Mindset: you continuously keep learning and implement your new knowledge as well
• Strong editing and writing skills suitable for each platform, from knowing how to write a successful post to using effective storytelling techniques
• Digital marketing, social media and communication studies/experience
• ability to boost the company’s and personal accounts social presence
• Creativity. Able to think of new approaches to communicating ideas and to tailor their message to the specific requirements of different social media sites
• Organisational skills, with the capacity to prioritise and work across multiple projects
• An eye for detail and the ability to work accurately
• Excellent teamwork and networking skills
• Important: Being fluent in English is necessary, Italian is a plus

Benefits:

• Flexible working pattern according to the project (working part-time hours, from home)
• Excellent references relevant to satisfactory performance
• Opportunities for professional development
• Help in finding accommodation
• Cultural and entertainment workshops and events

What is Needed:

• Names of two referees (university professors/companies)
• Some examples of your last projects
• An updated CV
• Links to your social media accounts
• A laptop
• Professional camera for pictures

The internship is unpaid. It can be part-time. The duration is 6 months and the starting date as well.

If you are curious, proactive and passionate about textile market and style in general, eager to learn and have basic knowledge about digital marketing then come join our creative and growing company!

Compensation: No financial compensation