Junior Brand Strategist

Business Studies and/or Management Science, Communication and Information Sciences, Mathematics and/or Informatics
International Marketing Group
Bulgaria
Sofia
Period: 
7 Jan, 2020 to 31 Dec, 2020
Post date: 
30 Aug, 2019
Deadline: 
29 Feb, 2020


General information

Duration: 
3 months
Commitment: 
Full-time
Description: 

Brand Strategist

 

Job brief

We are looking for a

Junior Brand Strategist to help us grow our reputation in the market and appeal to a larger audience.

Brand Strategist responsibilities include analyzing consumer insights, crafting plans for our creative team and developing guidelines to promote our company across various channels. To be successful in this role, you should have extensive experience with brand management and a good understanding of our industry.

Ultimately, you will ensure our brand message and tone are consistent across all online and offline channels.

Responsibilities

  • Gather feedback from sales and analyze consumer behavior to define our company’s positioning

  • Craft our differentiation strategy

  • Create guidelines that define our company’s voice both online and offline (including terminology and slogans)

  • Brief our creative team about marketing projects they’ll be working on (for example ebooks, email campaigns and advertising banners)

  • Conduct competitive research to identify our strengths and weaknesses

  • Design promotional campaigns for new products and markets

  • Develop our social media strategy

  • Assess the performance of our advertising campaigns and events

  • Analyze market trends and identify new opportunities and challenges

​

Requirements

  • Work experience as a Brand Strategist or similar role in Marketing is advisable

  • Portfolio of brand-building projects is a plus

  • Excellent understanding of the full marketing mix

  • Experience developing marketing strategies based on market segmentation

  • Data-driven thinking

  • Creativity

  • Communication and writing skills

  • Excellent English

​WE OFFER:

  • Opportunity for developing your talents in many areas

  • A young and ambitious team (we occasionally provide pancakes and last minute tasks always come with a chocolate);

  • Open communication at all levels in the company

  • Conveniently located modern office in Sofia

  • Daily fruits, drinks & snacks in the office

  • Financial compensation for good results

  • Accommodation and food at low rates

  • Killer parties : )

 

DURATION:

The duration of the internship can be between 3 and 12 months, depending on the intern's availability.

 

HOW TO APPLY:

Send you CV and Cover letter to [email protected]

 

Compensation: 
No financial compensation
Requirements
Languages: 
English: Independent User B2
Level of Studies: 
Bachelor